Helping college students to collect the express packages faster and more easily.
With the booming development of China's e-commerce industry, more and more people choose to shop online. However, on campus, students often face the problem that they don't have time to pick up the packages.
Under these circumstances, I designed a mobile application that helps college students to collect the express packages faster and more easily.
A real situation I often encounter...
I was in class and suddenly received a text message informing me that my package arrived. But I cannot go to the express station to pick up the package
After the class over, the station is already closed when I get to the station.
I was upset and had to come to the station again and again.
A design challenge emerged...
There are huge numbers of students cannot collect packages
instantly due to various causes, so how to help them
get their packages quickly and easily?
To understand the problem space and students' overall experience of picking up packages.I started the research by interviews with several students who likes shopping online.
My four main research questions were:
How often do you shop online?
How often do you need to pick up a package?
How long does it take to fetch up a package?
Why are you unwilling to take the delivery?
After the interview, I went to 3 express stations in the university and stood there for two afternoons observing the couriers and the customers' activities.
I found that a large number of packages stacked on the ground and students need to find their packages in a big mess. The scene is quite chaotic.
Define the problem
With the research learnings, I then created 2 personas that embodied the archetypes of the user group. This gave us a clear pictures of the user's expectations and pain points.
By analyzing and synthesizing the data I gathered, I summarized three key insights that encompass the overarching themes of our data. These realizations will help us formulate what specific areas and problems our solution needs to target.
THE LAST KILOMETER
The last kilometer from the express station to users has not be resolved.
There are a lot of packages in the express station, students need to wait in line a long time
ALWAYS IN A HURRY
Students have many classes
Express station closed early
Some packages are urgent
With the research insights in mind, I came up with a good idea to build a mutual aid platform where users can help each other on a mobile application. The campus makes it possible for the system of mutual aid, if we can make full use of the Sharing Economy, the platform will deserve a seat in the express market.
To map and organize the information, I then bucketed the design requirements as feature components on the flow diagram to form the backbone of the app.
Service Blue Print
To develop the wireframe and hi-fi prototype, I sorted out and analyzed the interface and system required by the poster and helper.
Based on the main features and task flow of the platform, I created initial sketches and wireframes of the prototype. I used sketch to draw the Lo-Fi prototype of the app.
Final Solution Prototype
After several rounds of critique on the wireframes, I started designing high fidelity prototypes by creating a style guide for the user interface and finally designed the major screens of the app which are shown below.
From this project, I had a valuable experience of interviewing with real user. Although it was quite anxious at first
to interview people I first met. After serval attempts, I learned that people were quite willing to help. Regarding the design process, I learned that I shouldn’t get caught up in the aesthetic details during the ideation and prototyping phase. It is important to quickly and iteratively test the usability and flow of interaction, correct any issues, only then to move on to the aesthetics at the end.